I have compiled some useful tips for handmade product photography because we live in a visual world and as artists, whose goal is to create revenue from your handmade work, creating photography that sells is often the one thing overlooked.
When you add your product to your online selling platform, you want the photo to do at least one of the following:
- Give the visual of the item so people can imagine owning it
- Get the attention of the prospective buyer that leads to a sale
- Display the item with attention to details – color, size, etc.
One of the best investments I’ve ever made when I started being serious about creating my handmade business, is to invest in a camera that would help me take better photographs.
While I often now take photos for my blog with my iPhone, I still believe that having a camera just for the handmade creations is important.
This means that familiarizing yourself with how to stage your item will also help in telling people how to use the item or if you like me, you get a Lightbox for your smaller items, and paint the walls of your office/studio white . For me, that has been the key for better pictures!
I’ve also invested in a rocking chair as a prop if I don’t want to use my recliner. Some items may be best photographed outside such as hats during the fall- I use a mannequin head to stage the hats. Some props are excellent in helping you sell your handmade creation. Take the time to explore and research what could work for you.
You are also going to need to edit the photos and that can be painstaking but absolutely worth it to generate your revenue. There are a ton of apps if you do end up using your phone and there are several computer software like photoshop that will help you get the right light/contrast balance.
And speaking of lighting, the best place to take pictures is outside during daylight hours. For me, that’s between 10 am and 3 pm – as long is doesn’t rain or snow or is cloudy of course.
It can be a bit annoying to think about having to take proper pictures for your handmade creations, but when you are building a business, especially online, it’s a critical step to not overlook.
I would love to hear your tips for handmade product photography!